Auction Is An Option(310) 350-6205
Residential property in South Bay Los Angeles
Non-Distressed Auctions

Auction Is An Option.

Not a last resort. A transparent, competitive way to sell good property on a date you choose, run by the auction team at Harcourts Hunter Mason Realty.

Harcourts Hunter Mason Realty · Corp DRE #01878029

1,582

Total Properties Listed

93.8%

Sales Success Rate

1,484

Properties Sold

4,700+

Auction Sales by Tony Self

Figures from the Harcourts Auction platform.

The Process

How an Auction Works

Most people picture a courthouse foreclosure sale. This is the opposite: quality property, a published timeline, and buyers bidding in the open.

01

We Set the Stage

We price the opening bid to attract competition rather than cap it, then run an intensive marketing campaign over a defined window. Buyers know exactly when the property sells.

02

Buyers Compete in the Open

Every bid is public and every buyer sees the same information. That transparency is what pushes price discovery past what a quiet negotiation usually reaches.

03

You Sell on Your Timeline

Auction day is set in advance, so the sale date is yours rather than the market's. Terms are set before bidding opens, and the winning bid arrives without financing contingencies.

For Sellers

  • A firm sale date you choose, instead of waiting on offers
  • Buyers bid without contingencies, so fewer deals fall apart
  • Competitive bidding does the price discovery for you
  • Works well for unique, hard-to-price, or estate property
  • You set the reserve: you are never obliged to sell below it

For Buyers

  • Every bid is visible, so you always know where you stand
  • No back-and-forth guessing against unseen competing offers
  • The timeline is published up front, so due diligence is planned
  • Non-distressed property, not foreclosure salvage
  • You inspect and research before ever raising a paddle

Free Report

Get the Auction Report

We'll send you a list of current non-distressed auctions plus a plain-English guide to how the buying and selling process actually works. No obligation, and we will tell you honestly if auction is the wrong fit for your property.

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Where We Auction

Redondo BeachTorrancePalos Verdes PeninsulaManhattan BeachHermosa BeachSan PedroLomitaLong BeachPlaya del ReyWestchester

Plus surrounding Los Angeles County. Somewhere else? Ask us for a referral.

Wondering If Auction Fits Your Property?

Tony Self has run more than 4,700 auction property sales. One conversation is usually enough to know whether it is the right route for you.